—–Original Message—–
From: Jake Hartwick <[email protected]>
To: ‘[email protected]‘ <[email protected]>
Date: Friday, December 29, 2000 5:30 PM

>PRESS RELEASE FOR IMMEDIATE RELEASE
> CONTACT: Jake
>Hartwick
> (800) 770-5750 ext.
>208
>
>December 26, 2000
>
>THE OUTDOOR CHANNEL ADDS GUNSITE ACADEMY
>NEW HUNTING SHOWS FOR 2001
>
>TEMECULA, Calif. – Management of The Outdoor Channel, Inc. announced the
>acquisition of national broadcast rights to Gunsite Academy and several new
>hunting programs to begin January 2001.
>
>Filmed on location at the Gunsite Academy, this weekly program highlights
>all aspects of recreational and competitive shooting. Gunsite Academy -
>founded by world renowned shooting expert Col. Jeff Cooper – is located in
>Paulden, Arizona and boasts over twenty years experience providing quality
>instruction to responsible firearms owners.
>
>Outdoor Channel Vice President Wade Sherman said, “There is a void of
>quality, serious shooting programs on television today. There are just too
>many people in the TV industry that perceives shooting to be politically
>incorrect. The Outdoor Channel embraces the shooting sports, and believes
>that Gunsite Academy will help inform and entertain shooting enthusiasts on
>all levels.”
>
>The Outdoor Channel will also be adding several new hunting titles beginning
>in January. The new programs include Primos’ Truth About Hunting; Bushnell’s
>Secrets of the Hunt; Hunting Lease Magazine; Bill Rock’s Outdoor USA;
>Outdoor Video Magazine and Outdoor World of Kastaway Kulis.
>In addition, The Outdoor Channel will debut 4X4 Television, a program for
>the four-wheel drive enthusiast along with four new fishing titles – Midwest
>Bass Fishin’; Kingmasters; Reel Results and Picasso’s Sport Fishing the
>World.
>
>Based in Temecula, CA, The Outdoor Channel is a national cable network,
>dedicated to providing the best in traditional outdoor programming to
>American viewers. It reaches over 14,000,000 homes through a combination of
>cable subscribers and satellite dish viewers. The Outdoor Channel is now
>available to local cable systems and nationwide on DISH Network, the fastest
>growing digital satellite service. Individuals who don’t get The Outdoor
>Channel should call their cable or satellite provider and request it. A
>16-page, full-color Program Guide and information on how individuals can
>receive The Outdoor Channel is available free of charge via the web at
>www.outdoorchannel.com/freeguide or by calling 1-800-236-1859. For more
>information, visit The Outdoor Channel’s web site at
>http://www.outdoorchannel.com.
>
> -30-
>
>